Updated Resources: Hypertension Case-Finding Service

Community Pharmacy England (CPE) and the NHS provide updated promotional materials aligning with the September 2026 Hypertension Case-Finding Service specification changes.

• Community Pharmacy England (CPE) Posters & Marketing Hub: Available to download via the CPE Hypertension Case-Finding Service Resources page.
  • “Take control! Get your blood pressure checked today” (A3/A4 posters, both print-ready PDF and editable versions).
  • “Top tips for a healthier blood pressure” awareness posters.
  • Co-branded versions suitable for GP practice waiting rooms, optometry, and dental referral pathways.
• NHS Campaign Resource Centre (CRC): Search for “Blood Pressure Check Service” or “Hypertension” on the NHS Campaign Resource Centre to order printed copies or download digital assets from the national Help Us, Help You blood pressure campaigns.
• Patient Engagement Leaflets & Infographics: CPE provides a printable patient infographic (“Blood pressure check service – what’s involved”), template patient leaflets, and small bag flyer slips designed for prescription bags.

Key Messaging Aligned to the September 2026 Specification

• Promotional materials are targeted at adults aged 40 and over without a prior diagnosis of hypertension (and not tested in the past 5 years).
• Discretionary under-40 checks are restricted to specified exceptional circumstances (e.g., family history or increased CVD risk).
• Patients already diagnosed with hypertension are excluded from opportunistic clinic checks under the updated case-finding criteria.